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Learner Reviews & Feedback for Advanced Competitive Strategy by Ludwig-Maximilians-Universität München (LMU)

4.7
stars
862 ratings

About the Course

Advanced Competitive Strategy will introduce new topics and modules with even more real world examples and opportunities for student interaction than in the previous course Competitive Strategy (https://www.coursera.org/learn/competitivestrategy). In Advanced Competitive Strategy, we will look at how companies can build up and maintain their customer base by increasing switching costs and facilitating strategic customer lock-ins. We will find out how firms can increase their profits by pursuing suitable price discrimination and product differentiation strategies. We will look at examples of what is acceptable behavior under the premises of EU competition and US antitrust policies and discover exciting ways of how companies can increase their returns by strategically making use of network effects and economies of size. We will further intensify our newly acquired knowledge about network effects and discuss strategies that are explicitly tailored to network markets. We will analyze the workings of mergers and acquisitions and, moreover, support you in considering alternative strategies that can help companies grow organically....

Top reviews

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Jun 30, 2017

Great course with relevant content and really useful strategic overview of business strategy. Enjoyed Prof. Kretschmer's innovative teaching style and the breadth of the syllabus.

AA

Feb 11, 2019

I like the game theory that used to explain competitive strategy. The lectures were interactive and quite challenging, which are important to keep the learner engaged and focused.

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76 - 100 of 183 Reviews for Advanced Competitive Strategy

By Waqar M

Oct 26, 2020

Highly analytical and brainstorming course

By Harajinder K

Feb 24, 2018

One of my favourite lecturers on Coursera!

By Sandra B T

May 8, 2020

Excellent lecture with prudent examples.

By RODRIGO E P M

Sep 22, 2020

An excellent course. Highly recommended.

By Luis R A

Mar 7, 2017

Great Course and the professor is great!

By SELVA S C

May 28, 2020

Wonderful course instructor! Thank you

By ADITYA M

Mar 4, 2018

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By Dilan N

Jul 30, 2019

Content will help my day to day work.

By Dawit T

Dec 17, 2015

Great professor, interesting course.

By Marcos A N R

Nov 26, 2015

One of the best courses on Coursera.

By Gabriel M L

Sep 5, 2020

Awsome course! Excellent professor.

By Xinhui H

Jun 20, 2017

Best teacher I never have before!

By Iván d l H T

Jul 7, 2018

Very useful and practise course.

By Daniel S

Jun 18, 2016

The best free strategy course!

By ALOK K

Dec 19, 2018

Very insightful and engaging.

By Somdeep B

Nov 27, 2020

It was an amazing experience

By Cesar S

Nov 18, 2020

Nice content and locations.

By Shital Z

Jun 16, 2020

A great course for career.

By ASHUTOSH

Aug 21, 2020

easy langue to understand

By Joji A N

May 23, 2020

good content and delivery

By Yelyzaveta T

Jun 28, 2020

That was a great course.

By naveen k

Aug 22, 2015

Awesome concept to learn

By Rayees A L

Jul 14, 2020

Great fully satisfied

By SANCHIT M

May 17, 2020

very helpful course

By vrockov

Oct 11, 2016

Excellent course...