Attract and Engage Customers with Digital Marketing is the second of seven courses in the Google Digital Marketing & E-commerce Certificate. In this course you will practice using search engine optimization (SEO), search engine marketing (SEM), and display advertising to attract and engage customers online. You will explore the stages of the marketing funnel and learn how to use digital marketing tactics to move customers through the stages. You’ll learn how to increase the quality and quantity of website traffic by understanding SEO fundamentals like keyword research, search engine algorithms, and link building. You will also learn about paid search and advertising, and explore tactics used to gain visibility and reach potential customers on search engine results pages, or SERPs. By the end of this course you’ll be able to apply digital marketing strategies, best practices, and tools to increase awareness of a business, understand customer needs, and engage people's interests with products and services.
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- 4 stars11.41%
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- 2 stars0.44%
- 1 star0.31%
ATTRACT AND ENGAGE CUSTOMERS WITH DIGITAL MARKETING からの人気レビュー
It was a great 4 week course. I liked the excellent user experience. I was never left frustrated or woondering how to accomplish a task. Great job in putting this together!
This has been a great course,very informative,however i found certain topics difficult but i am sure going through them again will help me gain more understanding.
I can finally understand how SEO is needed in digital marketing, even though I have to repeat the material presented several times because the discussion is quite complex.
Thank you Couch AK, I was touched moved by yoyr teaching style, your efforts, your passion.
You did lot work, lot efforts, well designed class. Thank you again !!!!!!
Google デジタルマーケティング & Eコマース プロフェッショナル認定証について
What are digital marketing and e-commerce?
What do digital marketing and e-commerce specialists do?
Why start a career in digital marketing and e-commerce?
Which jobs will this certificate help me prepare for?
What tools and platforms are taught in the curriculum?
What background is required?
Why enroll in the Google Digital Marketing and E-commerce Certificate?
Do I need to take the course in a certain order?