In this course, you will learn how businesses create value for customers. We will examine the process by which Marketing builds on a comprehensive understanding of buyer behavior to create value. You will learn the major elements of the marketing mix -- product policy, channels of distribution, communication, and pricing -- and see how they fit within different analytical frameworks that are useful to managers. This will enhance your understanding of how marketing works in the business world.
- 5 stars84.03%
- 4 stars12.96%
- 3 stars2.07%
- 2 stars0.36%
- 1 star0.55%
DEVELOPING A WINNING MARKETING STRATEGY からの人気レビュー
Great course that is thorough in content. Only criticism is the quizzes seemed unnecessarily "tricky." If the quizzes leaned slightly more toward reinforcing course material would be ideal.
Good material. Slides did not always align with what the professor says. And quiz concepts often test on things that are not evident on the slides, but rather something he said.
I had wonderful experience learning this course. Pro. Hayden Noel is just fantastic.His way of teaching is excellent.
A lot of thanks for enlightening me Sir!!!!!!
It was an awesome experience with peofessor. He is very energetic and most of all, I love the way he puts in examples which could make anyone learn and understand faster. Thanks